Alleyoop

11th Hour Cream Eyeshadow & Liner Stick by Alleyoop. What is it?  This bestselling cream eyeshadow and liner stick glides on effortless, eye-defining color that sets and stays put for 13+ hours. Fill in, shade, line, or layer – our super creamy, weightless, high-pigment formula makes it so easy to blend in seconds. Waterproof, smudge-proof, and crease-proof, too. Easiest ever, life-proof eyeshadow Glides on creamy, then dries down to a soft, natural finish that’s waterproof, sweat-proof, and crease-proof. Blends effortlessly with just fingers or a brush, and layers like a dream – no makeup skills necessary. Now in all your favorite shades Hundreds of Alleyoop fans like you voted on these gotta-have matte and shimmer eyeshadow shades. Designed to be your ideal pocket-sized palette of colors you’ll actually wear every day. These shades won’t fade! 2-in-1 eyeshadow & liner With the built-in sharpener, you can turn your favorite creamy eye color shades into precision eyeliners for even more easy looks on the go. Sharpen it. Swipe it. Blend it. Stay put. This 2-in-1 stick’s got all the tricks.

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Go the Distance Lengthening & Strengthening Tubing Mascara by Alleyoop. What is it? This next-level tubing mascara naturally lengthens and strengthens every lash from root-to-tip. With a super clean formula 4 years in the making, this mascara does not smudge, budge, clump, or flake! Infused with all-natural lash serum ingredients like Biotin (Vitamin B7) to take your lashes to new heights – instantly and over time. Ophthalmologist-tested for sensitive eyes and prostaglandin-free. Lashes for miles with zero smudges: Say goodbye to raccoon eyes! This clean tubing mascara is smudge-proof to the max. No smearing, running, or budging. Just natural, lash defining length. Melts off with warm water when you’re ready to take off the day. 2-in-1 lash serum formula: Boosted with lash serum ingredients for lashes that truly go the distance. Peptides, Biotin (B7), Pea Sprout Extract, and Shea Butter help support lash repair, natural growth, and strength against breakage for glossy, healthy, fuller-looking lashes. Targets lashes at the source to help them look longer, thicker, and stronger. Is Go the Distance a waterproof mascara? Go the Distance is a super water-resistant formula that will hold all day without smudging, flaking, or running (even through sweaty gym time!). Its unique tubing formula means that it won’t run through a teary-eyed cry sesh either, but will still be easy to remove when you’re ready to wash away the day. Waterproof mascaras often contain ingredients that can irritate sensitive eyes. Is Go the Distance Mascara safe for sensitive eyes? Yes! Not only is this mascara Ophthalmologist-tested, safe for sensitive eyes, and safe for contact lens wearers, we actually designed it to be safe for super sensitive eyes (just ask our founder, Leila). Alleyoop's clean, vegan formula is also free of irritants that cause redness, itchiness, burning, or teary eyes.  Is this mascara vegan and cruelty-free? Like all Alleyoop products, Go the Distance Clean Tubing Mascara is 100% vegan and cruelty-free. It’s made without common animal byproducts in mascaras like beeswax, too. Made In The United States

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Go the Distance Lengthening & Strengthening Tubing Mascara Mini by Alleyoop. What is it? Alleyoop's next-level tubing mascara in a small-but-mighty mini size! Defines every lash from root-to-tip to dramatically lift, lengthen, and strengthen. Infused with eye-conic lash serum ingredients like Biotin (Vitamin B7) to take your lashes to new heights – instantly and over time. With a super clean formula 4 years in the making, this mascara does not smudge, budge, clump, or flake. Ophthalmologist-tested for sensitive eyes. Lashes for miles with zero smudges: Say goodbye to raccoon eyes! This clean tubing mascara is smudge-proof to the max. No smearing, running, or budging. Just natural, lash defining length. Melts off with warm water when you’re ready to take off the day. 2-in-1 lash serum formula: Boosted with lash serum ingredients for lashes that truly go the distance. Peptides, Biotin (B7), Pea Sprout Extract, and Shea Butter help support lash repair, natural growth, and strength against breakage for glossy, healthy, fuller-looking lashes. Targets lashes at the source to help them look longer, thicker, and stronger. Is Go the Distance a waterproof mascara? Go the Distance is a super water-resistant formula that will hold all day without smudging, flaking, or running (even through sweaty gym time!). Its unique tubing formula means that it won’t run through a teary-eyed cry sesh either, but will still be easy to remove when you’re ready to wash away the day. Waterproof mascaras often contain ingredients that can irritate sensitive eyes. Is Go the Distance Mascara safe for sensitive eyes? Yes! Not only is this mascara Ophthalmologist-tested, safe for sensitive eyes, and safe for contact lens wearers, we actually designed it to be safe for super sensitive eyes (just ask our founder, Leila). Alleyoop's clean, vegan formula is also free of irritants that cause redness, itchiness, burning, or teary eyes.  Is this mascara vegan and cruelty-free? Like all Alleyoop products, Go the Distance Clean Tubing Mascara is 100% vegan and cruelty-free. It’s made without common animal byproducts in mascaras like beeswax, too. Made In The United States

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Lip Goals Super Hydrating Glossy Balm Trio by Alleyoop. Score 3 full-size Lip Goals Super Hydrating High-Shine Glossy Balms in one set. These all-in-one lip heroes serve rich moisture, glassy shine, and sheer, juicy color. Packed with smoothing, softening, plumping ingredients for a winning pout.  What is it?  An all-in-one glossy lip balm that serves rich moisture, high-shine, and sheer your-lips-but-better color in the juiciest shades possible. Ultra-hydrating with a just-right hint of minty Peppermint Oil for a fresh, plumped up feel. Glides on thick like a nourishing lip mask that's vitamin-packed with reparative ingredients for a smoother, softer, more pillowy pout. Key Benefits: Instantly hydrating, conditioning, and softening Replenishes moisture with all-day nourishment Glossy, high-sheen finish Visibly smooths and naturally plumps Packed with powerful lip care ingredients Refreshing cooling sensation with a hint of mint Set includes: 1 Lip Goals in Coral Cheer 1 Lip Goals in Rose & Shine 1 Lip Goals in Dare to Bare Consumer Panel Results: 100% agree lips feel more moisturized 96% agree lips feel softer 96% agree lips feel hydrated 90% agree lips look healthier In a consumer panel survey with 27 participants.* Made in United States

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Lip Goals Super Hydrating High-Shine Glossy Balm - Coral Cheer by Alleyoop. What is it?  An all-in-one glossy lip balm that serves rich moisture, high-shine, and sheer your-lips-but-better color in the juiciest shades possible. Ultra-hydrating with a just-right hint of minty Peppermint Oil for a fresh, plumped up feel. Glides on thick like a nourishing lip mask that's vitamin-packed with reparative ingredients for a smoother, softer, more pillowy pout. Winning lips in just one swipe. Hydration meets healthy shine with a hint of tint Key Benefits: Instantly hydrating, conditioning, and softening Replenishes moisture with all-day nourishment Glossy, high-sheen finish Visibly smooths and naturally plumps Packed with powerful lip care ingredients Refreshing cooling sensation with a hint of mint Consumer Panel Results: 100% agree lips feel more moisturized 96% agree lips feel softer 96% agree lips feel hydrated 90% agree lips look healthier In a consumer panel survey with 27 participants.* Made in United States

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Lip Goals Super Hydrating High-Shine Glossy Balm - Dare To Bare by Alleyoop. What is it?  An all-in-one glossy lip balm that serves rich moisture, high-shine, and sheer your-lips-but-better color in the juiciest shades possible. Ultra-hydrating with a just-right hint of minty Peppermint Oil for a fresh, plumped up feel. Glides on thick like a nourishing lip mask that's vitamin-packed with reparative ingredients for a smoother, softer, more pillowy pout. Winning lips in just one swipe. Hydration meets healthy shine with a hint of tint Key Benefits: Instantly hydrating, conditioning, and softening Replenishes moisture with all-day nourishment Glossy, high-sheen finish Visibly smooths and naturally plumps Packed with powerful lip care ingredients Refreshing cooling sensation with a hint of mint Consumer Panel Results: 100% agree lips feel more moisturized 96% agree lips feel softer 96% agree lips feel hydrated 90% agree lips look healthier In a consumer panel survey with 27 participants.* Made in United States

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Lip Goals Super Hydrating High-Shine Glossy Balm - Self-Love by Alleyoop. What is it?  An all-in-one glossy lip balm that serves rich moisture, high-shine, and sheer your-lips-but-better color in the juiciest shades possible. Ultra-hydrating with a just-right hint of minty Peppermint Oil for a fresh, plumped up feel. Glides on thick like a nourishing lip mask that's vitamin-packed with reparative ingredients for a smoother, softer, more pillowy pout. Winning lips in just one swipe. Hydration meets healthy shine with a hint of tint Key Benefits: Instantly hydrating, conditioning, and softening Replenishes moisture with all-day nourishment Glossy, high-sheen finish Visibly smooths and naturally plumps Packed with powerful lip care ingredients Refreshing cooling sensation with a hint of mint Consumer Panel Results: 100% agree lips feel more moisturized 96% agree lips feel softer 96% agree lips feel hydrated 90% agree lips look healthier In a consumer panel survey with 27 participants.* Made in United States

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Multi-Tasker - 4-in-1 Makeup Brush by Alleyoop. Allure & Elle award-winning 4-in-1 brush. What is it?   This Allure award-winning 4-in-1 makeup brush packs all your essential beauty applicators in one easy tool: Blush & Bronzer Brush, Blending Sponge (replaceable), Brow & Eyeliner Brush, and All-Over Eyeshadow Brush. Sweep, blend, blur, and line to your heart's content with this ultra-compact, travel-friendly MVP. Replaces at least 8 brushes in your toolkit Bundle with Overachiever! Why lug around 8+ brushes when just these 2 do it all? Pair Multi-Tasker with its complexion-perfecting sidekick Overachiever 4-in-1 Makeup Brush. These two ultra-compact, travel-friendly brushes are perfect for pack-light jet-setters on the go and vanity decluttering minimalists. The original viral 4-in-1 makeup brush Combines 4 essential must-have makeup brushes in 1 for easy, full-face application. Winner of Allure's Best of Beauty 2020 Award and Elle's Future of Beauty 2019 Award for its innovative all-in-one design. Because you don't need 4 tools when our 4-in-1 brush gets it done for less.

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Pen Pal 4-in-1 Eye, Brow, Lip & Highlight Pen - Make A Mauve by Alleyoop. "Love having it in my purse. No need to carry so much stuff.". -Brends What is it?  Black eyeliner, medium brown brow liner, mauve lip liner, champagne highlighter. Create almost any look you want with one seriously nostalgia-inducing makeup pen. Get four essential makeup products in one easy-to-use (and easier-to-stash) handy-dandy click pen. Includes an eyeliner, lip liner, brow pencil, and highlighter in one. Super smooth, tug-free, vegan formulas with vivid, blendable color. The original viral 4-in-1 makeup pen. Score four essential makeup products in one seriously nostalgia-inducing pen: brow pencil, eyeliner, lip liner, and highlighter. As seen on the TODAY Show, InStyle, Into the Gloss, Teen Vogue, The Zoe Report, and more. Create endless looks on the go. Forget bulky beauty products. This pen is tiny purse-approved and TSA-cleared for easy touch-ups when you’re out and about. Just click, swipe, and blend. Available in 3 shade combinations for every skin tone. Creamy, high-pigment formulas. Our smooth, tug-free formulas are long-wearing too. Glides on, blends, and sets to a budge-proof finish in seconds. No sharpener needed! Each shade twists up to a fine, precise point. Clean, vegan, and cruelty-free.

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Pen Pal 4-in-1 Eye, Brow, Lip & Highlight Pen - In A Rouge by Alleyoop. "Love having it in my purse. No need to carry so much stuff.". -Brends What is it?  Black eyeliner, taupe brow liner, nude pink lip liner, champagne highlighter. Create almost any look you want with one seriously nostalgia-inducing makeup pen. Get four essential makeup products in one easy-to-use (and easier-to-stash) handy-dandy click pen. Includes an eyeliner, lip liner, brow pencil, and highlighter in one. Super smooth, tug-free, vegan formulas with vivid, blendable color. The original viral 4-in-1 makeup pen. Score four essential makeup products in one seriously nostalgia-inducing pen: brow pencil, eyeliner, lip liner, and highlighter. As seen on the TODAY Show, InStyle, Into the Gloss, Teen Vogue, The Zoe Report, and more. Create endless looks on the go. Forget bulky beauty products. This pen is tiny purse-approved and TSA-cleared for easy touch-ups when you’re out and about. Just click, swipe, and blend. Available in 3 shade combinations for every skin tone. Creamy, high-pigment formulas. Our smooth, tug-free formulas are long-wearing too. Glides on, blends, and sets to a budge-proof finish in seconds. No sharpener needed! Each shade twists up to a fine, precise point. Clean, vegan, and cruelty-free.

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Pen Pal 4-in-1 Eye, Brow, Lip & Highlight Pen - Make A Mauve by Alleyoop. "Love having it in my purse. No need to carry so much stuff.". -Brends What is it?  Black eyeliner, medium brown brow liner, mauve lip liner, champagne highlighter. Create almost any look you want with one seriously nostalgia-inducing makeup pen. Get four essential makeup products in one easy-to-use (and easier-to-stash) handy-dandy click pen. Includes an eyeliner, lip liner, brow pencil, and highlighter in one. Super smooth, tug-free, vegan formulas with vivid, blendable color. The original viral 4-in-1 makeup pen. Score four essential makeup products in one seriously nostalgia-inducing pen: brow pencil, eyeliner, lip liner, and highlighter. As seen on the TODAY Show, InStyle, Into the Gloss, Teen Vogue, The Zoe Report, and more. Create endless looks on the go. Forget bulky beauty products. This pen is tiny purse-approved and TSA-cleared for easy touch-ups when you’re out and about. Just click, swipe, and blend. Available in 3 shade combinations for every skin tone. Creamy, high-pigment formulas. Our smooth, tug-free formulas are long-wearing too. Glides on, blends, and sets to a budge-proof finish in seconds. No sharpener needed! Each shade twists up to a fine, precise point. Clean, vegan, and cruelty-free.

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Slow Your Roll Natural Deodorant - Charcoal Eucalyptus by Alleyoop. What is it?  All-Natural, Aluminum-Free Deodorant Hit the refresh button with Alleyoop's all-natural, aluminum-free and baking soda-free deodorant. Made with hydrating Coconut Oil, odor-fighting Zinc Oxide, and sweat-drying Magnesium, this game-changing, high-performance formula goes the extra mile to keep you feeling dry and smelling fresh all day long – naturally. You're going to smell amazing. Hit the refresh button. Keeps you feeling and smelling fresh all day. Why It's Special: Coconut Oil protects & hydrates your skin. Zinc Oxide keeps you smelling fresh all day long. Magnesium helps to neutralize odor. Made without aluminum, baking soda, parabens, and talc. All-natural and alcohol-free. Packed with more fill, while more compact in size vs. most deodorants. Key Benefits: Coconut Oil protects & hydrates your skin.  Zinc Oxide keeps you smelling fresh all day long.  Magnesium helps to neutralize odor.  Made without aluminum, baking soda, parabens, and talc. All-natural and alcohol-free. *CO Certified Organic • Made in Australia

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Slow Your Roll Natural Deodorant - Pomegranate by Alleyoop. What is it?  All-Natural, Aluminum-Free Deodorant Hit the refresh button with Alleyoop's all-natural, aluminum-free and baking soda-free deodorant. Made with hydrating Coconut Oil, odor-fighting Zinc Oxide, and sweat-drying Magnesium, this game-changing, high-performance formula goes the extra mile to keep you feeling dry and smelling fresh all day long – naturally. You're going to smell amazing. Hit the refresh button. Keeps you feeling and smelling fresh all day. Why It's Special: Coconut Oil protects & hydrates your skin. Zinc Oxide keeps you smelling fresh all day long. Magnesium helps to neutralize odor. Made without aluminum, baking soda, parabens, and talc. All-natural and alcohol-free. Packed with more fill, while more compact in size vs. most deodorants. Key Benefits: Coconut Oil protects & hydrates your skin.  Zinc Oxide keeps you smelling fresh all day long.  Magnesium helps to neutralize odor.  Made without aluminum, baking soda, parabens, and talc. All-natural and alcohol-free. *CO Certified Organic • Made in Australia

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Slow Your Roll Natural Deodorant - Sage by Alleyoop. What is it?  All-Natural, Aluminum-Free Deodorant Hit the refresh button with Alleyoop's all-natural, aluminum-free and baking soda-free deodorant. Made with hydrating Coconut Oil, odor-fighting Zinc Oxide, and sweat-drying Magnesium, this game-changing, high-performance formula goes the extra mile to keep you feeling dry and smelling fresh all day long – naturally. You're going to smell amazing. Hit the refresh button. Keeps you feeling and smelling fresh all day. Why It's Special: Coconut Oil protects & hydrates your skin. Zinc Oxide keeps you smelling fresh all day long. Magnesium helps to neutralize odor. Made without aluminum, baking soda, parabens, and talc. All-natural and alcohol-free. Packed with more fill, while more compact in size vs. most deodorants. Key Benefits: Coconut Oil protects & hydrates your skin.  Zinc Oxide keeps you smelling fresh all day long.  Magnesium helps to neutralize odor.  Made without aluminum, baking soda, parabens, and talc. All-natural and alcohol-free. *CO Certified Organic • Made in Australia

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Stack the Odds Refillable Refillable Blush, Bronzer & Highlighter - Cocktail Hour by Alleyoop. What is it?  This bestselling 3-in-1 stackable compact packs a cream blush, bronzer, and highlighter in one for a full-faced glow on the go. So easy to apply and blend, our clean, skin-nourishing cream formulas melt into skin for a visibly smoother, healthy-looking, lit-from-within finish. Now in an eco-friendly refillable compact! Stack the odds in your favor. High-performing, low-maintenance 3-in-1 compact stack. Why It's Special:  It's a major space saver! Reduce the clutter in your purse or vanity with one does-it-all stack for complete, on-the-go looks. Our creamy formulas melt into skin for effortless buildable blending, don’t settle into fine lines, and give you a lit-from-within natural glow. Now refillable! Our Alleyoop community asked for sustainable, recyclable refills, so we made them just for you. Just refill the shades in your stack, and mix-and-match. A perfect amount of buildable pigment means you can go from day-to-nighttime drama with just this one trio. Winner of Refinery29 Beauty Innovator Award 2020.  Key Benefits: Unique creamy formula blends beautifully to enhance skin and visibly smooth texture and fine lines. Easy to apply on-the-go with just fingers or any of our makeup brushes, anytime, anywhere. Knock out a full look in 60 seconds flat. Infused with skin-supportive, hydrating ingredients like Jojoba and Sunflower Seed Oil for healthier-looking, cared-for skin. Travel-friendly! Durably designed to fit into tiny purses and makeup bags – no more powder compact breakage.

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Stack the Odds Refillable Refillable Blush, Bronzer & Highlighter - Sassy Pants by Alleyoop. What is it?  This bestselling 3-in-1 stackable compact packs a cream blush, bronzer, and highlighter in one for a full-faced glow on the go. So easy to apply and blend, our clean, skin-nourishing cream formulas melt into skin for a visibly smoother, healthy-looking, lit-from-within finish. Now in an eco-friendly refillable compact! Stack the odds in your favor. High-performing, low-maintenance 3-in-1 compact stack. Why It's Special:  It's a major space saver! Reduce the clutter in your purse or vanity with one does-it-all stack for complete, on-the-go looks. Our creamy formulas melt into skin for effortless buildable blending, don’t settle into fine lines, and give you a lit-from-within natural glow. Now refillable! Our Alleyoop community asked for sustainable, recyclable refills, so we made them just for you. Just refill the shades in your stack, and mix-and-match. A perfect amount of buildable pigment means you can go from day-to-nighttime drama with just this one trio. Winner of Refinery29 Beauty Innovator Award 2020.  Key Benefits: Unique creamy formula blends beautifully to enhance skin and visibly smooth texture and fine lines. Easy to apply on-the-go with just fingers or any of our makeup brushes, anytime, anywhere. Knock out a full look in 60 seconds flat. Infused with skin-supportive, hydrating ingredients like Jojoba and Sunflower Seed Oil for healthier-looking, cared-for skin. Travel-friendly! Durably designed to fit into tiny purses and makeup bags – no more powder compact breakage.

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Stack the Odds Refillable Refillable Blush, Bronzer & Highlighter - Sunkissed by Alleyoop. What is it?  This bestselling 3-in-1 stackable compact packs a cream blush, bronzer, and highlighter in one for a full-faced glow on the go. So easy to apply and blend, our clean, skin-nourishing cream formulas melt into skin for a visibly smoother, healthy-looking, lit-from-within finish. Now in an eco-friendly refillable compact! Stack the odds in your favor. High-performing, low-maintenance 3-in-1 compact stack. Why It's Special:  It's a major space saver! Reduce the clutter in your purse or vanity with one does-it-all stack for complete, on-the-go looks. Our creamy formulas melt into skin for effortless buildable blending, don’t settle into fine lines, and give you a lit-from-within natural glow. Now refillable! Our Alleyoop community asked for sustainable, recyclable refills, so we made them just for you. Just refill the shades in your stack, and mix-and-match. A perfect amount of buildable pigment means you can go from day-to-nighttime drama with just this one trio. Winner of Refinery29 Beauty Innovator Award 2020.  Key Benefits: Unique creamy formula blends beautifully to enhance skin and visibly smooth texture and fine lines. Easy to apply on-the-go with just fingers or any of our makeup brushes, anytime, anywhere. Knock out a full look in 60 seconds flat. Infused with skin-supportive, hydrating ingredients like Jojoba and Sunflower Seed Oil for healthier-looking, cared-for skin. Travel-friendly! Durably designed to fit into tiny purses and makeup bags – no more powder compact breakage.

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Tip Off Liquid-Filled Makeup Removing Swabs by Alleyoop. What is it?  These liquid-filled cotton swabs are essential for makeup mishaps and oopsies on the go. Anytime you need a touch-up or quick fix, just snap the tip to release the liquid, then wipe off smudges, flakes, and last night’s mascara. Gentle yet effective at removing makeup, with an Aloe Vera-infused solution to soothe your delicate eye area. Why is it special?  Get a quick fix for any makeup mishap – any time, anywhere. Designed for precision! Remove liner that’s gone rogue or mascara that has a mind of its own – all without ruining the rest of your look. Gentle yet so effective. W ipe away even the most stubborn waterproof products, while soothing skin with Aloe Vera. Vegan, cruelty-free, and formulated without parabens or irritating sulfates. No need to lug around a bottle of makeup remover when traveling – Tip Off is totally TSA-approved. "Best thing ever" -Bustle

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